For the first time ever
as a course, we’re revealing everything we know about standing out at the highest levels to become the top 1% on social media.
For the first time ever as a course, we’re revealing everything we know about standing out at the highest levels to become the top 1% on social media.
Yes, everything. All the advanced strategies, frameworks and deep communication psychology we’ve mastered through experience, trial and error over the past 16 years. If that sounds like something you want to become a part of, then you’re definitely in the right place.
The 8 module course is taught by Brendan Kane who’s been featured on:
We Have a Proven Track Record of Success
50+ Billion Views Generated
100+ Million Followers Generated
$1 Billion + in Revenue Generated
Explore The Program
Explore The Program
Hook Point Foundations is a step-by-step 8 module online course that dives in deep, giving you behind the scenes access to all our secrets on how to break through the noise and stand out at the highest levels... no matter the vertical or industry.
A Hook Point is all about changing the dynamic of the conversation so you can stand out. One of the biggest reasons people fail in today’s noisy world is because their strategies are speaking to themselves, not their potential audience. In this module we focus on how to retrain the way we think, in order to stand out from the competition.
What are the different types of hook points? In this module you’ll learn all about different types of Hook Points, and we’ll break down real life examples so you can see them in action.
In this module we break down the core 3-Pillars to a hook points:
#1 How to Hook People in the first 3-seconds
#2 Holding attention with effective storytelling
#3 Building trust and credibility with your core audience
Social Media is simple. Get followers, and engage them. Right? It may be simple, but it’s not easy. This module will tell you everything the “gurus” won’t tell you about the algorithms and get you started on applying Hook Point philosophies to your content.
In this module we break down the first two steps in creating Hook Points for your brand: You’ll learn how to properly and scientifically research and identify successful and unsuccessful hooks. In addition, we break down a useful tool that allows you to spy on your competitors' active social ad creative.
In this module we break down steps 3, 4 and 5 in creating Hook Points for your brand.
Step 3: Creating your own “magazine stand” and / or book
Step 4: Comparing your hook points
Step 5: Testing and innovation, with a case study from my experience with Katie Couric.
Crafting great Hook Points is more than just a skill. It’s a mindset, as well. This module will break down some of our core strategies for approaching Hook Points with your head in the game, and set you on your way to winning it.
What other business
owners & influencers are
saying about Hook Point
“In this new micro-attention world, it’s becoming harder and harder to stand out. Hook Point shares tried-and-true ways that get people to pay attention and is a must-read for anyone posting anything on social media today.”
— Cyrus Gorjipour
Cofounder and CEO of Goalcast
“The average American sees 4,000 ads a day, and who knows how many posts on social media. If you want to cut through the clutter and build a massive business or personal brand, Brendan Kane and Hook Point are your secret weapons.”
— Craig Clemens
Cofounder of Golden Hippo
“We are all looking for the biggest Hook to capture the market place. Hook Point shows us how to get attention and build upon it. If you want people to pay attention to your brand, you need to pay attention to Brendan and Hook Point.”
— Joivan Wade
founder of the Wall of Comedy, actor in The First Purge, and the star of DC’s Doom Patrol
“If you want to become a long-lasting, successful brand both online and off, look no further. Brendan helps you find the messages that get people to pay attention time and again.”
— Melissa Ambrosini
bestselling author, speaker, podcaster, and entrepreneur
“Brendan is a master at getting attention. If you feel you are in a crowded market and having a hard time standing out from the competition. His latest book, Hook Point, has tools and strategies you can use right away.”
— Ajit Nawalkha
Cofounder, Evercoach and Mindvalley
“If you want to become a lasting, successful brand online and off, Hook Point is a must-read. Brendan delivers proven strategies that are sure to help you stand out and grab people’s attention.”
— Sally Newell Cohen
senior vice president of global communications at ICANN; former COO of Toastmasters International